When people think about online reputation, they usually think about crises — a viral complaint, negative reviews…
Digital Communication
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For many customers today, the first interaction with a brand does not happen through an advertisement or…
In online reputation management (ORM), the definition of a “good response” often gets reduced to three things:…
Online Reputation Management (ORM) is often treated as an extension of customer support. For many brands, it…
When brands think about trust, the focus is usually on big moments — crisis management, major campaigns,…